Exponents Blogs

For most of us, Las Vegas begins and ends on its famous ‘Strip’. Along this road, you’ll find casinos, hotels and the best entertainment shows that America has to offer. What many people don’t know is that Las Vegas has been named America’s number one trade show destination by Trade Show News Network (TSNN) for […]

There are few better ways for businesses to keep in touch with their target audience than by attending trade shows. Participating in the right trade shows can do wonders in building a database of contacts, both of possible clients and partners. It also allows you to see what other companies in your industry are up […]

As with most things, the digital age has changed the nature of marketing significantly. Digital marketing is fairly simple and has the potential to reach a giant audience. This, coupled with the fact that a trade show exhibit isn’t exactly cheap, has some business owners understandably wondering if they are still worthwhile. The truth, however, […]

Trade shows have been an integral part of marketing businesses across various industries for decades. While digital marketing strategies such as social media and paid online ads have drastically changed the advertising landscape in recent years, participating in a trade show with your own booth can still be very beneficial for your business. A well […]

  Getting everything organized to attend a trade show takes a lot of money, time, and effort. Coordinating staff, getting everyone to the event, transporting everything you need to the show safely and on time might even make you question at times whether it was all worth the effort. It will not have been worth […]