Exponents Blogs

  The number of companies who are choosing to participate in trade shows is increasing exponentially. And to strive in this cut-throat competition, it is necessary for brands to be visible. Display booth marketing is one of the best marketing tactics that a company can use to promote itself in any trade show. At trade […]

​Trade show booths don’t fail because they missed out on adding a flashy LED wall or one more oversized product image. Trade show booths miss the mark because they fall short by trying to be everything at once. A brochure, a showroom, a meeting space, and a lead machine, all without a clear purpose. A […]

Engaging your trade show visitor will ensure that they remember you long after the actual event is over. That is why a lot of trade shows are packed with high energy events so that people are kept interested throughout. Here are some tips to make your trade show memorable enough to visitors even after the […]

Gamification plays an important role in holding a person’s interest in an activity. People love contests – something about them brings out the competitive element in them. They also love to play fun games, so having a game at your booth is a surefire way to get someone to want to spend some time at […]

Your competitors and yourself are all at the trade show to do one thing: get people to notice you. With all that clamour for their attention, your audience is likely to lose focus and may not even remember you after the event. Here are 8 tips that will help you to slay your competitors so […]